![]() ![]() In a 30-second spot that will run as pre-roll and on social, B.C. We believe these points will matter to locals who have a sea of choices in a confusing marketplace.” to support things we all rely on, like healthcare, education and community programs. “Just as important, all of the profits go back to B.C. “ is the only legal and regulated gambling site in B.C.,” said Laura Piva-Babcock, director of communications and government relations for the corporation. Now, the BCLC is trying to cut through their advertising noise to show British Columbians that if they want to place bets online, there is a better place to do it. – the province’s gambling regulator has been trying to combat them for years. Illegal gambling sites have long been an issue in B.C. Lottery Corporation (BCLC) instead choose to promote the online gambling service by focusing on the benefits it brings to the province. When it comes to online gambling, British Columbians have a lot of options – but only one that is legal.īut instead of focusing on security and avoiding the pitfalls of the grey market, a new campaign from the B.C. ![]()
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